Role
I founded and lead UXWGYM, a community and learning platform for UX Writing and Content Design professionals across Latin America.
- Develop resources, workshops, livestreams, and educational content for the community.
- Defined the voice, tone, and content architecture of the UXWGYM platform.
- Collaborate with speakers and initiatives like +Voces en Diseño to strengthen women's participation in tech.
Tools & Approach
- Live: https://www.uxwgym.com/
- Content architecture and voice/tone guidelines applied across the platform, workshops, and livestreams.
- A structured curriculum combining educational content with AI-assisted practice for UX/UI professionals.
- Community-building formats (livestreams, workshops) designed to keep a distributed LATAM audience engaged.
Impact
- Built a focused learning community for UX Writing and Content Design, rather than a generic course platform.
- Created a recurring content and workshop cadence that keeps the community active across Latin America.
- Helped strengthen women's participation in tech through speaking engagements and partner initiatives.